Objectives of this research were; 1. to study general conditions and problems of preachers in Prachuap KhiriKhan Province. 2. to study characteristics of the model preachers in Prachuap Khirikhan Province and 3. to propose the model preachers development in Prachuap Khirikhan Province. 

Methodology was the mixed methods: The qualitative method collected data from 19 key informants by in-depth-interview, from 10 participants in focus group discussion, purposefully selected from experts and analyzed data by descriptive interpretation. The quantitative research collected data from 338 samples who were monks in the area with questionnaires with reliability value at 0.943, analyzed data with frequency, percentage, mean and standard deviation, SD

The findings were as follow.

1. Conditions, problems and obstacles of the model preachers were that the majority of preacher monks in Prachuap Khirikhan Province used the same old method of preaching that is called Dhammavatra, citation from the scripture. And the preaching by this method is used in ceremonies such as in the ordination, wedding or funeral ceremonies. The preacher monks who can be the good examples who were trained and assigned to be the provincial preachers by the Supreme Sangha Order Council were limited. The Prachuap Khirikhan Provincial Sangha Council used to have the model preachers training project and there were no participants, so the project came to an end.

2. The characteristics of the model preachers are composed of 6 characteristics : 1) Characteristics of Dhamma preaching, 2) characteristics of the learned person and 3) characteristics of 4 S’s of Buddha’s teaching styles ; elucidation, inspiration, encouragement and gladdening. 4) characteristics of goodness and virtuosity, 5) good personality, 6) good behave enough to be good example. The model preachers need to have more characteristics, must have specific ability, must pass through more process of development with 3 principles: 1) education, 2) training and 3) development so that the model preachers would have more skill in preaching and using new technology to incorporate with the Dhamma delivery.

3. The model preachers development in Prachuap Khirikhan Province were that administrate monks must have supporting policy to create more model preachers in the province by providing education, training and development periodically. There should be provincial preacher clubs or preachers assembly to create network for management and also quality evaluation of the preacher monks in Prachuap Khirikhan Province.

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